When blogging became popular a few years ago, many vendors felt that was the future of Internet publishing. Everyone can make money machine and let it run automatically without having to work hard. That's right?
Well, if you read this article, maybe you have known the answer. While it is true that a blog helps a lot in the process of publishing on the web, which is far from being a moneymaker.
When the Made for AdSense (MFA) sites boom, created autoblogging software vendors who churn out pages on pages that were indexed by the search engines overnight. The money could pour into times the next day.
This can happen because Google at that time still had a lot of holes. With holes, I mean long tail keywords long waiting to be filled. There was a huge amount of demand, search for specific keywords, but the results were not there. So around that time, it was easy to rank well if you create a piece of content with the keyword in the title.
Search engines got better and although they are still working hard to make your smarter algorithms every day. Now you are lucky if you can make $ 50 per month from a site with such technology. As you can see, if you want to survive with such a method you have to evolve and stay on the edge.
I never encourage this model if you are serious about growing a long-term business. It's like building your house on sand. It can disappear overnight. The wind can blow them away at any time. A change in Google, a slight change can ruin your business just like that.
There are things that do not and never will change online. People are always looking for information and solutions to your problem. If you are able to demonstrate their experience and demonstrate that it can provide better than any other solution in the industry, you can build a solid business.
Of course, you need to know marketing for great content you have on your blog can actually rank well. It is networking and proper promotion, but in reality everything is about leverage and can be built on top of what you have already done.
A blog is just a tool. It can be used for many purposes. You can choose to disseminate information, or build community. Other people use it to get feedback from your customers or provide information to increase customer retention.
It is an ideal platform for communication and interaction tool. A blog is not a magic wand. You still have to make it work and use it as part of their business strategy or marketing.
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